After forming a circle of up & coming artists, he and his friends decided to throw their own monthly shows in the heart of Williamsburg. Creating Visions NYC, they booked the biggest bass artists in the industry. This included names like Flosstradamus, 12th Planet, Virtual Riot, Trampa, and Barely Alive taking the decks.
His love for the music inspired him to start DJing & producing his own tracks. While experimenting with different styles and aliases, he received support from mainstage names like Hardwell, Tommie Sunshine, Henry Fong, Wuki and more. This DJ support led him to mentor & rave mogul Tommie Sunshine, taking RICO's music industry experience to the next level. RICO is now the Label Manager and A&R for Tommie's Record Label called Brooklyn Fire Records. Together they sign records streaming into the millions.
FOR RAVERS BY RAVERS
Though the DJ & festival lifestyle may seem like a never ending party, it can take a toll on a raver’s body. That is why RICO teamed up with his long time friend & entrepreneur to create Heartbeat Lyfe - Botanical Extracts For The Festival Lifestyle. With all natural ingredients, Heartbeat Lyfe is for ravers by ravers in hopes to build a community based on all around well being. Keeping our quality high, and our prices low, our goal is to make Heartbeat Lyfe, the festival standard for botanical extracts. At Heartbeat Lyfe we want you to get the most out of festivals by giving your body and mind the care it deserves. Keep spreading the good vibes and WELCOME TO THE HEARTBEAT LIFE FAMILY!